Laukkonen Design

Karen Laukkonen

Idea-oriented. Super-organized. Deadline-sensitive.

  • Target bedding 1000
  • Target access 1000
  • Target shirtsbras 1000
  • Target fold1 1000
  • Target fold2 1000
  • Target fold3 1000
  • Target fold4 1000

Target

Clearly communicate the hanging and ticketing process for vendors of Target merchandise

Since starting Target's Floor Ready Apparel almost 20 years ago, it's grown to 152 pages with 600+ illustrations.

This manual clearly communicates the hanging and ticketing process for vendors of Target merchandise

It's designed and illustrated to facilitate shipping of Floor Ready products to minimize packaging, reduce costs and handling for both vendors and Target, and provide environmental benefits.

 


 

Creative and technology services included

  • Project coordination with Laurie Losness, Target's VPA Apparel & Accessories/Floor Ready department
  • Text and illustration revisions
  • Revision of 154 pages and 650+ custom illustrations