Laukkonen Design

Karen Laukkonen

Idea-oriented. Super-organized. Deadline-sensitive.

Allison Holt & Associates

Allison Holt & Associates

With a new name and office space, Allison Holt & Associates needed to update their web site. This mobile-friendly makeover of Dr. Holt's original site—designed by Laukkonen Design—features the best elements of the first site with an updated look, patient-focused messaging and a mobile-ready format.

Keeping the leaf that changes from black and white to a vibrant green, it illustrates that change is possible with Dr. Holt’s understanding and medical expertise.

And we love hearing this from clients - "a new patient called yesterday and wanted to schedule with us because she was so impressed with our website. She mentioned that people really care about first impressions. :-)" 

Another patient said it best: "It's beautiful and easy to navigate."

Copywriting by Susan Bonne Copywriting, with custom Joomla web development by Happy Dog Web Productions.

 


 

Creative and technology services included

  • Mobile-friendly Responsive Web Design (RWD) site design
  • Brand and navigation design
  • Web site design and planning
  • Coordination with client to define and organize content
  • Site populating/content management
  • Coordination with developer through site launch

 


 

Feature   Mobile-ready responsive web design

Dr. Holt's site responds and adjusts to whatever mobile device is used. No more squinting or screen-pinching to read tiny type—just a great mobile experience. Perfect for patients and Dr. Holt's peers looking for an experienced Twin Cities psychiatrist.

 


 

Feature   Design and copy that is reassuring and compassionate

People may feel cautious or overwhelmed at the idea of seeing a psychiatrist, unsure of what to expect. The design and text for Dr. Holt's new site puts clients at ease. The beautiful green leaf transforms into a bright green color symbolizing growth and change.

Holt copy detail-2 


 

Feature   Personal touch

A clear description of Dr. Holt's education and experience, along with an approachable portrait, gives patients an instant connection with Dr. Holt.

Holt Allison detail-2

 


 

Feature   Straightforward steps guide clients to their first appointment

With easy-to-follow instructions, clients are assured that Dr. Holt will make their first visit a positive experience.

Holt copy detail 4