Laukkonen Design

Karen Laukkonen

Idea-oriented. Super-organized. Deadline-sensitive.

Amidon Graphics

Amidon Graphics

This family-owned commercial web printer was ready—and a bit apprehensive—about launching a new web site. Their previous site wasn’t mobile-ready offered limited customization.They needed to define their one-pass web printing and announce new products to break out from the competition.

Partnering with Laukkonen Design, their new web site is more than an online brand—it's a key communication tool. With a straightforward 'Request a Quote' page, clients can get pricing to fine-tune ever-changing budgets. And the new 'Upload a File' features increased Amidon’s file upload size from 64MB to 500MB, streamlining the process for clients, Sales and Customer Service.

The site new features their retro logo and bright color palette, 7 detailed product sections, two new e-commerce sections and a blog to drive traffic.

WIth direction by Operations Manager Troy Mone and Sales dynamo Mary Mettler, the site has received positive client feedback. And launched Amidon into the next 65 years.

Creative and technology services included:

  • Wireframe and sitemap to define and organize content
  • Web site design
  • Project management
  • Site populating/content management
  • Coordination with developer through site launch
  • Post-launch site updates  



Feature   New products, defined

Amidon's commitment to growth shows in their diverse product list. In business for more than 65 years, their new web site profiles their capabilities.AGI detail 01



Feature   Inspire customers with creative projects using Amidon's web printing with in-line finishing

At Amidon, the sky's the limit. To help customers determine their priorities, Amidon shows them three printing samples for inspiration. A great tool for the sales team, too.AGI detail 03



Feature   Expanded file upload feature

When customers have a rush printing job, they need to upload in a flash. Amidon's new file upload page means clients can upload files up to 500MB—almost eight times their old site. AGI detail 02